International Business A Managerial Perspective, 8th edition Ricky W. Griffin

For those interested in delving into the world of international business, “International Business: A Managerial Perspective” by Ricky W. Griffin is a comprehensive guide to understanding the workings of the global market. This 8th edition provides insights into the strategies and skills required for success in the competitive international business arena.

The textbook is designed for students pursuing international business programs and aims to equip them with the necessary knowledge and skills for excelling in the global marketplace.

Key Details:

1. ISBN-10: 0133506304
2. ISBN-13: 978-0133506303

“International Business: A Managerial Perspective” emphasizes the importance of technology development, understanding emerging markets, and geographical literacy for effective management in the global business landscape. With real-world examples that showcase the dynamic nature of international business, the book offers a practical and student-friendly approach to learning.

FAQs

1. Who is the author of the book?

The book “International Business: A Managerial Perspective” is authored by Ricky W. Griffin.

2. What is the focus of the book?

The book focuses on equipping students with the skills and knowledge necessary to succeed in the competitive world of international business.

3. Is this book suitable for international business programs?

Yes, the book is specifically designed for students enrolled in international business programs.

4. How does the book approach teaching international business concepts?

The book takes a managerial perspective, emphasizing skill development, understanding of emerging markets, and geographical literacy.

Conclusion

“International Business: A Managerial Perspective” provides a valuable resource for students looking to enhance their understanding of global business practices. With its focus on practical skills and real-world examples, the book prepares students to navigate the complexities of the international business landscape with confidence and competence.