If you are looking for a comprehensive guide to understanding marketing concepts, “Marketing Defined, Explained, Applied 2nd Edition Michael P Levens” is a book you should consider. Written with clarity and reader usability in mind, this book aims to provide a straightforward breakdown of marketing information for both students and professionals.
Key Details:
- ISBN-10: 0132177153
- ISBN-13: 978-0132177153
Marketed as a user-friendly reference guide, “Marketing Defined, Explained, Applied” stands out due to its unique visual and organizational style. The book doesn’t just present information but actively engages readers, encouraging them to interact with the material rather than just passively absorb it.
FAQs:
What makes this book stand out from other marketing textbooks?
This book is designed to be highly usable and reader-friendly, with a focus on visual presentation and clear organization of information.
Is this book suitable for beginners in marketing?
Yes, “Marketing Defined, Explained, Applied” is crafted to be easily understandable for those who are new to marketing concepts.
Are there practical applications included in the book?
Yes, the book not only explains marketing theories but also provides insights on how these concepts can be applied in real-world scenarios.
Conclusion:
For individuals seeking a comprehensive yet accessible resource on marketing, “Marketing Defined, Explained, Applied” by Michael P. Levens is a valuable addition to their library. Its user-centered approach to presenting complex concepts in a simple manner sets it apart from traditional marketing textbooks.
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